▌ MANIFEST // WHY_HUMAN
WHY CUTBYHUMAN?_
Here's how we're different from the two cheapest alternatives: a model that guesses, and a post house that bills.
[ 01_HUMAN_VS_AI ]
AI can match a style. It can't carry a through-line. An editor chases intent, not just matches.
FIELD
HUMAN_CUT
AI_CUT
Taste
An editor's instinct, built over years of cuts.
Pattern-matched from a training set.
Story arc
Setup, tension, payoff — shaped frame by frame.
Trims to a template. No through-line.
Music sync
Cut to the bar, the breath, the lyric.
Beat detection without intent.
Pacing
Knows when to hold a beat for ten seconds.
Defaults to the average shot length.
REVISIONS
We talk. We try the other version. We commit.
Re-roll the prompt and hope.
Surprise
An unplanned moment becomes the best cut.
Regression to the mean.
[ 02_REMOTE_VS_POST_HOUSE ]
Same senior editor start to finish. No producer telephone game. No facility fee subsidising a building you'll never sit in.
FIELD
CUTBYHUMAN
POST_HOUSE
Turnaround
Days. Usually 5–10 for a full piece.
Weeks. Slotted between bigger clients.
Rate card
Published. Flat per format.
Quoted on request. Producer-led.
Overhead
Editor, drive, software. That's it.
Facility, suites, runners — billed back to you.
Who touches your cut
The senior editor you hired. Start to finish.
Assistant ➝ junior ➝ senior on a good day.
REVISIONS
Direct line to the editor.
Notes go through a producer.
[ THE_BELIEF ]
We believe the editor's job is way too big to have a middleman for. They're vital in the story coming to life — and the creator talking directly to the editor is what makes the project land the best it can. There is a reason the best directors in the world are also editing their projects.